Friday, January 1, 2010

SEO Small Business Strategy... 5 Irrefutable Laws Annihilates Competitors

SEO Small Business Strategies, also known as Search engine optimization, is a topic that more and more small businesses are familiarizing themselves with these days. It makes sense, too, given that more and more people are becoming comfortable doing business over the Internet. Did you know that sixty percent more searches are people searching from their smart phones rather from their personal computers?

Quick lesson: When someone goes to a search engine to perform a search, the results they get are usually referred to as the search engine results pages, or SERPS. As a small business owner, it's incredibly important that you spend some time devising a strategy that helps ensure that your business website will be presented in the best way possible on the SERPS. It all starts with having a sensible SEO small business strategy.

Unfortunately, doing business as usually won't cut the mustard in today's technological age. And with technology driving our economy, if you're not on the band wagon you'll get left behind. Fortunately, we have some vital information that will get you started on the right good foot or assist you in correcting what you already have in place.

Here are 5 tips that will help your company's website to show up higher in the search results... IE. drive more visitors to your website:

1) Create A Descriptive Title Tag For All Your Web Pages

Make sure that all of the web pages that make up your business website have descriptive title tags. This is very important because you want the search engine to know what is on the page. If you use the same title for all your pages, it becomes less clear what can be found on each individual page.

2) Stay Away From Image Anchor Text

When you create a link on your website that points to another page on your website, make sure you're using an HTML link tag that contains anchor text that's actually text and not an image. Remember, the search engines can't really "see" what the image says, so it's preferable to use text so that the search engine can more easily understand and recognize the importance of the links you're making within your website.

3) Include A Few Outbound Links To Related Websites

This is very counter-intuitive advice, but it's incredibly important that your website contain a few outbound links to other websites that are related to yours.

4) Get As Many Inbound Links As Possible From Related Websites

One easy way to boost your results is to get as many inbound links as possible from other websites that are related to yours. This helps the search engines see that your website is relevant.

5) Hire An Expert To Help You

The fifth and final thing you should do is hire an outside SEO consultant to review your website and to help you create and implement a SEO small business strategy. It will be money well spent.

There you are 5 small business SEO strategies you can do to get your business growing in the New Year. And if all that sounds nerdy, contact a professional SEO consultant company. Regardless to where you may live whether it's in Greenville or New York, just check your local directories or Google search for your nearest or best SEO small business specialist.About the Author:

Do you have a website...but NO website visitors? Are you tired of throwing money away, trying every thing you know to get more visitors to your site?... 5- Minutes could save your business....Click on the link below to get your 7-point SEO Servicesevaluation.

Article Source: ArticlesBase.com - SEO Small Business Strategy... 5 Irrefutable Laws Annihilates Competitors

Search Engine Optimization : The #1 Web Design Killer and How You Can Survive It

Search Engine Optimization : The #1 Web Design Killer and How You Can Survive It

Some things are easy to discuss like the weather. Then there are other things like search engine optimization, or what is more commonly referred to as SEO. You won’t have any problem getting a business owner to talk about his late employees, but getting him to open up about how his business is suffering from the lack of web traffic and you will have a better chance at getting him to break into Fort Knox. Now as hard as SEO is to talk about, it is even harder to explain to a non-believer. You will understand more after reading this article.

It is amazing. Twenty years ago, nobody had ever heard of a search engine, let alone search engine optimization. Today, it's a billion dollar industry. The question is... what does it mean to you? If you're an Internet marketer or you own a business with a presence on the web and you are hoping to get better search engine rankings, then the SEO industry is something you are going to want to pay close attention to. Internet marketing is no longer a luxury, it's a necessity. I will explain exactly what I mean in a moment.

Let us assume you are a local business owner looking for a new way to generate some revenue online. You have been around the block a few times and you 've heard a lot about SEO. You understood very little about what you heard other than it is imperative to find a professional search engine optimization consultant? It's true! The reason why this is such a scarey decision is that their are so few experts. There are many businesses that desperately want higher Google rankings and know that the internet is the solution. However, they are unsure what to ask for or who to trust. Never-the-less, since it's vital to find a trusted consultant who will work closely with you , you will have to bite the bullet, close your eyes and take a chance .

Without doubt, there are some that just need higher search engine rankings, and some that need a SEO web design analysis? What if you aren't sure if your website was properly build to attract targeted traffic? Then absolutely, working with an SEO consultant can give you a tremendous advantage. Listen, your competitors are more than lightly working night and day trying to figure out how to get an edge. Why not allow an SEO consultant who knows how the system works help you achieve higher search engine rankings and leave your competitors in the dust? Think about it this way: you can spend countless hours trying to figure it all out for yourself and STILL get it all wrong, or you can turn to a trusted expert who lives and breathes this stuff.

Here's the bottom line. Search engine optimization consulting is time consuming and costly. If you know how the game works, you can increase your web traffic and in essence make more money. Don't be afraid to turn to someone who knows what they're doing and can help you out. It's money well spent because the money you can make as your high search engine rankings increases can be astronomical. So don't wait another 20 years before you call a professional and have your website search engine optimize .

About the Author:

Tired of banging your head against the wall trying to figure out how to improve your Google Rankings? Looking for a SEO professional who can help you craft a strategic plan designed to increase your website traffic? Click on the link now for a shortcut to increase your web traffic effortlessly.

Article Source: ArticlesBase.com - Search Engine Optimization : The #1 Web Design Killer and How You Can Survive It

5 Sure Fire Ways To Increase Your Search Engine Ranking Effortlessly

5 Sure Fire Ways To Increase Your Search Engine Ranking Effortlessly

The higher your search engine ranking, the more money you'll make. That's the premise behind the entire search engine optimization (SEO) strategy. How do you improve your Google ranking without spending a trillion dollars to get your PHD in IT? Great question...we have some simple answers.

Read below as we list 5 over-looked quick and easy tips that you can start using right away to increase your search engine ranking today.

1) Get More Inbound Links To Your Website

Generally speaking, it never hurts to have relevant websites linking to yours. Better yet is to have links pointing to your website from so-called "authority" websites. Why does any of this matter? Search engines often calculate your search engine ranking based on how many other websites are pointing at yours. Give them what they want and develop a strategy for boosting the number of inbound links pointing to your website.

2) Add Some Contact Information To Your Website

If you're doing business on the Internet, odds are you have a website that includes some basic contact information. However, if your website lacks this information, add it immediately. At a minimum, you want to have an "About Us" page as well as a "Contact Us" page. If you want some bonus points with the search engines, add a "Privacy" statement page as well.

3) Make Sure Your Individual Web Pages Have Descriptive Title Tags

You'd be surprised by the number of people who fail to create web pages that include descriptive title tags. This tip alone can dramatically increase your search engine ranking, especially if you currently use the same title tag on all your web pages. For example, if a particular web page talks about kitchen appliances, make sure that the title tag say something like: "Kitchen Appliances From Amana To Whirlpool."

4) Publish A Press Release Once A Month

Want a quick and easy way to get some more of those inbound links that point to your website that we talked about a moment ago? Publish and distribute a press release at least once a month. You'll get swamped with links pointing to your website from the press release distribution websites that you submit your press release to.

5) Develop A Long-Term SEO Strategy With A Consultant

You will want to ultimately develop a long-term SEO strategy. You can do this yourself, or you can do it with the aid and expertise of an outside consultant. If you're serious about making a lot of money on the Internet, then work with an expert. You'll be happy you did!

There you are 5 simple things even your 6- year old can apply. However, if for any strange reason you can or don't have the time to implement the above strategies...seek the help from a professional SEO consultant. They will know exactly what to do to assist you to increase web traffic to your web site and improve search engine ranking.

About the Author:

Tired of banging your head against the wall trying to come up with a way to increase search engine rankings? Looking for a SEO professional who can help you craft a strategic plan designed to increase your website traffic?

Article Source: ArticlesBase.com - 5 Sure Fire Ways To Increase Your Search Engine Ranking Effortlessly